3 Reasons Your Brand Needs an Influencer Holiday Campaign Strategy Now

Holiday Gift Guides Blogger

It may be 80 degrees out, but you have probably noticed that retailers are already stocking fall and Halloween seasonal items. I’m not saying I agree with this, but if you have a consumer brand you should already be strategizing for the holidays. If  you’re blowing off a holiday plan until November you need to stop for a minute and quickly rethink that strategy. Why? Traditional print publications, which includes many of your favorite magazines, plan out their editorial content calendar on an annual basis. Bloggers are now part of the media mix and they are becoming more savvy and deliberate with their content, planning it weeks and sometimes months in advance. Here are three […]