With 30 years of experience as a communications professional, I specialize in partnering with C-suite executives, business leaders, and authors to elevate their brand narratives and marketing strategies. Through my consultancy, Little Black Dress Marketing, I provide tailored content solutions that align with your business goals and drive engagement.
Expertise & Services:
- Brand Storytelling: Craft compelling narratives that resonate with your target audience.
- Content Management & Strategy: From social media content to editorial calendars, I ensure your brand voice is consistent across all platforms.
- Copywriting: Whether it’s a blog post, podcast script, an email campaign or a newsletter, I create impactful content that delivers results.
Notable Projects:
- Enfortra: Manage blogs and social media, leading to a 100% increase in LinkedIn followers within a year.
- The Pilates Place: Managed Instagram and helped small business owner navigate marketing during COVID. Pitched owner to local TV affiliates landing placements on two different morning shows.
- California Closets of Nashville: Contracted to manage local marketing initiatives, including influencer outreach for Parade of Homes. Consistently worked on their Pinterest account. In two years, under my strategy, their Pinterest account monthly views grew from less than 3,000 to 1.1 MILLION.
- GoodRx.com: Contributing writer for patient stories, showcasing authentic and engaging narratives.
- Shellye Archambeau: As a part-time content manager for this Fortune 500 board member and author, I helped amplify her thought leadership through strategic social media content planning and execution.
Past Collaborations:
- Developed content for brands like SONIC, Tony Roma’s, and Captain D’s
- Worked with non-profits and ministries through The A Group, social media expertise and content writing for organizations such as SaddleUp!
MENU OF SERVICES
Updated 2024
Email littleblackdressmarketing@gmail.com to set up a free initial consultation and to request a proposal customized for your business needs..
Social Media Management
Social media content creation and scheduling for Facebook, Twitter, Instagram and LinkedIn and/or Pinterest; Pinterest optimization using Tailwind (the only social content scheduling program sanctioned by Pinterest)
Facebook/Instagram ad campaign management
Coaching (Instagram Story/Facebook Live best practices, etc)
Social “listening” and community management
Copywriting
Blogs (highly experienced in optimizing blog content for SEO in WordPress)
Podcast scripts
Website and landing page copy
Long-form articles
Ghost writing for executives and authors